In Seoul, South Korea, four young women make their way in a world defined by impossibly high standards of beauty, secret salons catering to wealthy men, strict social hierarchies and K-pop fan mania.

A young man with seizure-related memory loss wakes up one morning to find his mother brutally murdered and embarks on a frantic three-day search for answers.

The narrator, a Korean American woman living in Berlin, is obsessed with Moon, a K-pop idol. Seized by ineffable desire, she begins writing Y/N fanfic-- in which you, the reader, insert [Your/Name] and play out an intimate relationship with the unattainable star. When Moon suddenly retires from the wildly popular K-pop group, the woman journeys to Korea in search of the object of her love. She locates the headquarters of the company that manages the...