This series centers on the specific projects, tasks, and activities in which businesspeople currently engage. This volume focuses on the social aspects of internet marketing.

Walks readers through every stage of crafting and selling short nonfiction pieces, explaining how to spot trendy subjects, how to get work reviewed and accepted, and how to become a regular contributor.

This series centers on the specific projects, tasks, and activities in which businesspeople currently engage. This volume focuses on the topic of global marketing.

INFLUENCE charts the recent advancements in weaponized communication by investigating the rise and fall of the world’s most notorious public relations and reputation management firm: the British multinational Bell Pottinger.

With Jake Ward of “The Today Show” as you’re guide, you’ll discover that all of us go through most of our lives on “auto-pilot” - and during this journey from around the world to inside your mind, Jake will give you your very own owner’s manual to your auto pilot system.

You’ll discover how many of the divisions tearing our country apart arise from our auto-pilot biases against “them” – and how authoritarians “hack” those biases to gain power. And then you’ll find out how each of us can overcome our auto-pilot biases and see the world as it really is.

You’ll discover how the same scientists who’ve revealed why our minds are so easy to hack have also made perhaps the most important discovery of the 21st century: how each us can make our own lives and those of our family, friends, and entire society work better.

Michael Hyatt learned to use his social media platform as the foundation for his own successful writing, speaking, and business coaching practice. In this straightforward how-to, he offers down-to-earth guidance on crafting an effective and meaningful online platform. In Platform, you will learn how to: Extend your influence, monetize it, and build a sustainable career; Get noticed and start earning money in an increasingly noisy world; Learn to amplify,...

Emily Atkinson leads a complicated life in New York City. She's a successful marketing executive who enjoys a glamorous existence until she lands in the hospital with a double diagnosis: she parties too much--and she's pregnant. Her nurse and new best friend, Betsey, helps Emily rediscover how much she loves morning runs in the park and quiet nights at home. But as a series of women in her wealthy social circle go missing, Emily's pregnancy becomes...