Catalog Search Results
Author
Publisher
Harper Business, an imprint of HarperCollinsPublishers
Pub. Date
[2021]
Language
English
Description
Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Network effects provide a path for fledgling products to break through, attracting new users through viral...
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