Blindsight : the (mostly) hidden ways marketing reshapes our brains
(Book)

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Published
Dallas, TX : BenBella Books, [2020].
Format
Book
Physical Desc
280 pages
Status
Asbury - Adult Non-Fiction
658.8 JOH
1 available

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Asbury - Adult Non-Fiction658.8 JOHOn Shelf

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Published
Dallas, TX : BenBella Books, [2020].
Language
English

Notes

Bibliography
Includes bibliographical references and index.
Description
With eye-opening science and fascinating real-world examples, neuroscientist Matt Johnson and marketer Prince Ghuman reveal what companies don't: how brands hack your psychology to drive your behavior by affecting our perceptions.

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Citations

APA Citation, 7th Edition (style guide)

Johnson, M. A., & Ghuman, P. (2020). Blindsight: the (mostly) hidden ways marketing reshapes our brains . BenBella Books.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Johnson, Matt A., 1985- and Prince, Ghuman. 2020. Blindsight: The (mostly) Hidden Ways Marketing Reshapes Our Brains. BenBella Books.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Johnson, Matt A., 1985- and Prince, Ghuman. Blindsight: The (mostly) Hidden Ways Marketing Reshapes Our Brains BenBella Books, 2020.

MLA Citation, 9th Edition (style guide)

Johnson, Matt A., and Prince Ghuman. Blindsight: The (mostly) Hidden Ways Marketing Reshapes Our Brains BenBella Books, 2020.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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